Developed cities are known to reclaim land from waters. For Dubai, it was the opposite; it created artificial seaport in the middle of the desert. But for the beautiful City of Cape Town in South Africa, it is a countdown to Day Zero—somewhere in April.

Day Zero isn’t some scientific code; it is the day every single tap in homes and places of business will run dry. This obviously will affect tons of businesses in Cape Town, which is the second largest city in South Africa that is known as the haven for tourists.

However, the least of the people’s worries isn’t businesses that may lose part of its customers and revenue; their worry is the fact that they are gradually running out of water, which is very essential for daily living. The people had been advised to recycle bath water to flush toilets, use hand sanitizers after doing that “thing” and reduce shower moments to 90 seconds.


Alfred Ade-Ijimakinwa is Africa’s #1 Small Business Expert. He has interviewed dozens of CEOs for his magazine, BusinessIQ and has mentored over a thousand entrepreneurs who have gone on to begin their own successful businesses. This he can do for you as well. Email: